Celebrate Chinese New Year

Chinese New Year, also known as Lunar New Year or Spring Festival, is the most important festival in China and even recognized in several other East Asian countries. It marks the beginning of a new year on the traditional lunisolar and solar Chinese calendar. Both a time to honor deities and ancestors, and feast with friends and family; the celebration reminds us to leave anything bad or old in the past year and look towards the new and the good. Good harvest, prosperity, and happiness are all things to expect in the year ahead.  

In honor of the coming Year of the Rabbit this January, we have created a new rendition of our emblematic gift box and sleeve, displaying an iconic rabbit in red and gold. Did you know, in Chinese culture the rabbit is known to be the luckiest out of all the twelve animals? It is a symbol of mercy, elegance, and beauty. With this collection, we wish to bring you the same. 

From Chinese New Year’s Eve to the Lantern Festival, celebrate these sixteen days with La Maison du Chocolat and the energy and auspiciousness brought by the Year of Rabbit. Send a new year blessing to your loved ones through a box of assorted crunchy chocolates or decadent puffed macarons, and don’t forget to share your experience with us. Happy New Year!